Rigids Around the World: 2014 SEMA Middle East Conference in Dubai


Rigid Industries LED Lighting continues to not only make its mark domestically, but around the world. Our LED products are lighting the way in Dubai where we recently appeared at the 2014 SEMA Middle East Business Development Conference.

SEMA (Specialty Equipment Market Association) brought leading American brands, like Rigid Industries, to the United Arab Emirates to learn more about the growing market of Middle East racing and performance enthusiasts. Retailers and wholesalers received a first hand look at Rigid’s combination of cutting edge LED technology, Torture Tested housings and high efficient optic systems to understand why so many around the world have already joined the Rigid Nation.

The SEMA Middle East Business Development Conference ran from March 12 – 13. The association’s biggest event, the SEMA Show, which has become the premier automotive specialty products trade event in the world, takes place this year from November 4 – 7 at the Las Vegas Convention Center.



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